Exploratory print marketing campaign for Volkswagen.
Exploratory assignment to create an intruiging print marketing campaign.
Assignment asked us to prepare a print marketing campaign for any company. I choose Volkswagen as I've had ideas of how to sell vehicles with specific ads. In this execution the ailments of driving too much with tailored medical terms was to pitch. Restricted to a student budget and stock images of xrays I think this could be expanded on.